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Appraisal Method for a Marketing Manager Working with Marks & Spencer

University: London Metropolitan University

  • Unit No: 8
  • Level: Undergraduate/College
  • Pages: 6 / Words 1451
  • Paper Type: Assignment
  • Course Code: HR6056GN
  • Downloads: 538
Question :
  • Identifying the emerging issues of HRM in Marks & Spencer.
  • Critical analysis of the challenges identified relating to HRM.
  • Critical description, person specification and appraisal method for a marketing manager working with Marks & Spencer.
  • Supporting answer with appropriate description and information when creating person specification, job description and an appraisal method. 
Answer :
Organization Selected : Marks & Spencer


Human resource department faces challenges daily in running their department activities, although creating the HR strategic polices and direction needs forward thinking as well as progressive principles. The present report will analyse various challenges and issues faced by human resource management in the present business environment. The report is in context to Marks and Spencer, the various issues related to human resource management within the organisation will be critically analysed in this report. The report will include a brief description of job description, person specification and performance appraisal methods in order to evaluate performance of a Human resource manager in Marks and Spencer.

1.1 Emerging issues and challenges of human resource management system:

In today's world where every organizations is facing increased competitive environment and are more focused on the emerging issues and challenges they are facing. Human resource management system of Marks & Spencer's, performed wide range of functions like recruitment process, training process, development process many other task can be performed by human resource management system. As the technology has been changing in all field, their working culture system has also being changed. Discussing and planning strategies, HRM issues facing the company in deciding to create business units and adopt structural change, and the extent to which M&S needs to overhaul HRM and its core business. With M&S, rapid organizational transformation is the main issue. Over the past few years, M&S introduced several HR initiative that would provide state of the art staff training and thus engaging their staff in better quality work. The management system of M&S, will manage the recruitment process, implementing the strategies and enhancing the production level of company to over come such challenges which the company is facing such as rapid Changes in the trends, workplace diversity, leadership management, employee productivity, globalization, etc(Keegan and ,2018).

Following are some of the most common issues and challenges which the human resource management of Marks & Spencer's are facing are:

Employee Productivity: Employee productivity plays a crucial role to maintain a status in the market. If the employee management is not good in the company than the outcome will be also affected. So M&S has adopted such strategy that would cultivate employee trust and loyalty in all segments of the business so that they can better engaged in company operation. This company wide engagement means each employee understand their role and responsibilities, they feel connected with all company and they understand how their participation makes differences as a whole to company operations.

Rapid Changes: Rapid changes in the trends of fashion industries also has a great impact on the company's human resource management (HRM) team. Adopting or applying these trends in their clothing or accessories brand will increase there customers and also the profit revenue.

Workplace Diversity: Workplace diversity plays a very important part in the company. HR of the company is interacting with the employees from the very beginning of their job so that they feel better and will work more hard for the upliftment of the company. A good bonding or understanding between employees, management and HR will ensure a natural customer centric environment in the company.

Leadership Management: Leadership management is the key to every successful business. This applies for Mark & Spencer's also. A good leader will always help his team to work harder and harder. They motivate the workers to do their best as much as they can. If the employees feels that they are valued they will have higher commitment towards their job and this is the main aim of the human resource management of Marks & Spencer's company(Niea and ,2018).

1.b Critically analyse

Human Resources management is an essential part of every organization and the information has been available almost every areas such as information technology. Human resource management performed wide range of functions like recruitment process, training process, development process many other task can be performed by human resource management. Human resource management used in IT related work and also used for almost every field. In the organization faced so many issues and challenges in front of the management like employees related issues because most of the cases the employee data should be used in non traditional manner(Gutierrez and, 2018).

There are some issues and challenges faced in human resource management system as follows:

Rapid changes: The management of the organization should be quickly changed for both employee and organizational growth because the market should be changed very fast. Human resource management team will provide the new opportunities that would be helpful for the employee. Marks and Spencer will find those candidates that who has a good analytical skills that are both useful for organizational and employee. Technology has been changed in all field and their working culture system been changed. It will increase the capability of collecting a data or managing a data and It has been changed the traditional method while new technologies are adopted and most of the information or data fetched through the human resource management system.

Contingent workforce: These issues are related includes part-time work, work from home employee so that they are not attached with the employee and organisation. Marks and Spencer give a lot of challenges to the employee and they finding the talented employee who has ability and technical knowledge to explore the world. Human resources' management should increase the efficiency level of the company. It will collect the data and also stored the performance of employee(Moutinho and ,2018).

Leadership Management: It is the most important challenges faced for human resource management because leadership quality can be moved from the potential leaders of the organization. Management will manage the recruitment process, implementing the strategies and enhancing the production level of company.

Employee Productivity: Human resource management will always focus on maintaining the high productivity level. Management would focus on the company profit with minimum cost of production. Some time, faced many challenges task and the result will not receive according to the organization.


2.a Job description, Job specification and performance appraisal methods

Job analysis is primary technique in human resource management, in this way a human resource manager try to synthesis, collect and implicate the data or information available with regards to the employee workforce in concern A human resource manager has to take on job analysis to choose the right man and assign him the right job.

There are mainly two objectives of job analysis -

  • Job description
  • Job specification 

The important information collected through job analysis is - 

  • Size or Nature of organisational structure
  • Nature of jobs needed 
  • Various types or kinds of people to fit that particular structure 
  • The link of the job with other jobs 
  • Types of academic background and qualifications needed for the job 

Provision of physical condition to support the practices of the job such as human resource manager should be effective in selecting right candidates for a job or good in resolving conflicts among the employees.

Job description 

It is an organised real statement consisting job contents in the form of responsibilities and duties of a specific job. The preparation of job description is very essential just before a vacancy is advertised. It briefly describes the type and nature of job. This kind of document is descriptive in nature and also includes all the information.

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