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Macro-Micro Issues of Business Environment- City Hotel

University: University of West London

  • Unit No: 2
  • Level: Post Graduate/University
  • Pages: 1 / Words 257
  • Paper Type: Assignment
  • Course Code: BUSS403
  • Downloads: 1051
Brief :
Organization Selected : City Hotel

Learning Outcomes:

  • Explain key issues, which are critical to understanding the business environment and learn how these impact upon organisations of all types and sizes.
  • Analyse the interrelationships of businesses and the general environment within which they operate.
  • Provide central ideas effectively.
  • Self-reflection and Self-management.


Word count – 2,000 words

Prepare a business report in relation to the Key Issues in the Business Environment.

a. Discuss and examine the key macro issues in the business environment that are significant for the ‘Travel & Leisure’ Sector. Use an appropriate academic model for this task.

b. Examine the potential impacts at micro level due to any 2 of the identified issues in ‘a’ above. Use examples of businesses from the Hotel Sub sector.

c. Evaluate any 2 challenges you faced while carrying out the tasks ‘a’ and ‘b’ above. Suggest appropriate ways of overcoming such challenges.

Structure of report:

  1. Cover page
  2. Table of contents
  3. Introduction
  4. Body with sub-sections
  5. Conclusion
  6. References

The report will be graded on the following 4 criteria.

  1. Discussion and description of key macro issues in the business environment.
  2. Examination of potential impacts (micro level) due to the 2 identified issues.
  3. Evaluation on 2 challenges faced on the previous 2 tasks.
  4. Application of Harvard referencing style and academic report structure.
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