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Organise Corporate Events for Product Launch of Company- Vision Events

University: University of East London

  • Unit No: 6
  • Level: Post Graduate/University
  • Pages: 1 / Words 196
  • Paper Type: Assignment
  • Course Code: MKIB367
  • Downloads: 10
Brief :
Organization Selected : Vision Events

Learning Outcomes

  • Illustrate knowledge in a defined range of abilities and skills required to function in both business and academic practices along with self-awareness of your own abilities.
  • Present creative and soundly based solution to a predictable solution context that is used for specified range of information and technical sources.

Task

Write and submit an individual report on the event which is hosted in Campus. The venue has the capacity for only 200 people.

You are required to include:

  1. Marketing strategy includes Marketing Mix in context to Metro Bar.
  2. The requirements of human resources which is responsible for performing various roles to meet the requirements of the post event activities.
  3. Details related to finance for all the cost involved in whole organisation for the running of the event.

Pass Criteria

  1. Evaluate the relatable information and statistics from reliable and authoritative sources to inform your choice of solution
  2. Provide an effective solution to the problem along with reliable costings
  3. Develop appropriate format for the effective communication.
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