Marketing mix is the tools that the business of Hilton will use in order to promote its products and services in the competitive market. Marketing mix is the one which comprises seven core elements starting from its products to its physical evidence. These factors also supports the business to scan the market and adopt all the necessary changes which will be needed to them while competing with their competitors. In order to this, the business of Hilton will look after their own marketing mix as compared to their rival so that the business can easily evaluate their market and position of the business in that current market.
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