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Unit 3 Cross Culture Level 4 City College


Cross culture is defined as the group of people working together and those who belongs to different cultural background. In other words cross culture can also be defined as an organization initiatives for developing understanding about different groups. As Understanding of cultural factors will help in building stronger as well as productive communication channel. Another objective of learning about cultural is that it assists in designing the appropriate marketing strategies and plans.

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The purpose of the report is to identify the issues related to cross culture. It also have emphasizes on determining the way several theories or models can be applied to resolves the several issues related to cross culture.

Main body

I have taken an assignment on the topic cross cultural, as this will help me in identifying the various issue relate to the cross culture. I have learned that Podcast is digital audio file which will be present on the internet can be download on mobile device. I have also analyzed when working in an organization that there might be several issues might occur when during the expansion of business.

Problem 1

After executing the investigation I and my team members have found that first problem a is the difference in the opinion of manager and other employees which has given rise to the conflicts. These issues or disputes between the employees have direct as well as significant impact on their performance. I and my team members by analyzing this problem have address three core topics these are ethics , diversity , CSR and national culture.

I have learned during preparing the assignment that Cross-cultural communication is a field of study which helps in identifying the way employees belonging to different cultural backgrounds communicate, in similar and different ways among themselves. It also helps in identifying the way workers belonging to different culture endeavor to communicate across values. I also have analyzed that creating the team of people belonging to different culture is beneficial for the successful completion of the project. As people belongs to different culture have their own views, values and beliefs which can be beneficial in terms of generation of new ideas for completing the task in effective as well as efficient manner (Chen, Lin, and Sawang pattanakul, 2011.) I have also learned that when operating business in the other country, it is very important for an organization to analyses culture in the country (French, 2015) As this activity will help in managing the business activities in successful manner. When working in an enterprise.

I have also realized that when expanding of business at international level, there several problems which might occur (Moja and Kwag, 2015.) Therefore, it is essential that management team in an enterprise should have knowledge about the culture as well as norm prevailing in the nation. I perceive that development of the understanding about the culture will help in several ways such as for an examples in negotiating with employees, identifying abilities of worker. I have also understood that cross cultural management is very important in terms of managing people as well as business activities in systematic manner. Cross culture management involves several actions such as includes managing the work teams in a way that in which includes differences in the practices, culture and also preferences of customers in context to global business (Biggs, 2015.

Problem 2

The second problem which I and my team members have identified is inefficiency of human resources' management. I and my group members have analyzed his problem and related the issues with the topic leadership , motivation and organizational culture.

I have identified the several issues which is faced by my organization when expanding the business operation at international level .Among one of issue which I believe that can create barriers in achieving growth of business in the international market is ineffective human resource management. I have analyzed from the given case study that project manager in an enterprise wants to hire the local candidates which I believe that would be beneficial for firm in terms of developing the understanding about the market condition .I have also recognized that there has been dispute as well as disagreement between the vice president and project manager due to difference in their opinion, value and beliefs.

I have analyzed that Project manager wants to follow the regulation as well as norms prevailing the host country which I believe is right and essential in terms of running business smoothly and increasing sustainability in global environment. I also believe that, there are few problems which are required to determined with the context of business culture of Uganda which is striking with unlike policies as well as ethics in an enterprise. I have identified a hypothesis such as Harrison culture model which can be applied by management team in a firm for resolving the problems which is related to cross culture. I have learned that Harrison model categories business culture into different segments such as power culture, role, task person culture. I have analyzed that Under this person is more talented as well as ambitious and power gained by an individual depends on the position in an enterprise. In a firm, there are few people which influence the power. I believe that if Power culture will be applied then top level management in HG enterprise will get the power to take all the major decisions for an organization.

I have also analyzed that In a firm role culture is based on the rules and they are more controlled and in context to this each and every employees are aware about their role or function responsibilities. I have also realized that role culture is identified through the position of a person in culture of an enterprise. So, management team in HG organization is planning to implement this culture at workplace.

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