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Research Project

Topic: “Impacts of increasing online trading will help in improving business efficiency and growth- a study on Tesco”

CHAPTER 1: INTRODUCTION  

Background

            The increasing trend of bringing the business over online segmentation which will be effective and helpful as to have higher revenue generation as well as profitable gains. Thus, in relation with performing the online operations in business which will be effective and helpful as to have satisfactory rise in the income and operational practices. It will be assistive to the business as they will have wide areas of operations as well as large numbers of consumers are enrolled in trade practices. It will be cost effective and satisfactory as it insists of flexible time duration as well as bring mobility in operating the industrial operations. The influences of such technical changes into business operations will eventually bring promptness in practices and creates the fruitful opportunities for the business. In the present research there will be discussion based on operational practices or Tesco in UK retail environment which will be effective and influential in terms of having the appropriate growth and development of the firm's operations. However, the research will be based on various arguments made on online trading businesses as well as operational practices in the environment.

Overview

            The study will be based on various operational, retails and trade practices made by Tesco Plc in world. This is the 9th largest retail business in world as per the revenue and the business efficiency in the market. The firm is currently operating business is for selling the groceries and general merchandises. It will be helpful to them as to have satisfactory rise in the income and the operations of the firm which in turn will be effective and helpful as to have satisfactory increment in the revenue and the trade practices of the business. As per the current analysis it can be said that the firm has 1280 million operating profits in 2017. The workforce of Tesco is more than 476000 as per the records of 2017. Moreover, it can be said that the operational strength of business is most effective which in turn will be effective and helpful as to bring the suitable gains and revenue to the business (Tesco Plc, 2018). The research aimed at analysing the operational strength of Tesco Plc in the market which will be effective and helpful as to have satisfactory rise in the growth of trade practices in online businesses.

Aim and Objectives

Aim: To determine the impacts of online trade practices in growth and revenue generation of business- A study on Tesco Plc.

Objectives:

  • To identify recent technical changes in the online businesses
  • To examine current needs and convenience of consumers in the market environment
  • To ascertain the impacts of technology in growth and industrial efficiency
  • To suggest the appropriate changes and ideas needed to be adopted by the business professionals
  • What are the recent technical changes in the online businesses?
  • How to examine current needs and convenience of consumers in the market environment?
  • What are the impacts of technology in growth and industrial efficiency?
  • How to suggest the appropriate changes and ideas needed to be adopted by the business professionals?

Research question

Rationale

            To analyse the impacts of technical changes into operations which in turn will be effective and helpful as to have the appropriate revenue gains in the marketing environment. The reason behind performing this research study is that there will be suitable and satisfactory revenue generation which win turn will be effective and helpful as to have the rise in the income level of the firm (Entman and Usher, 2018). It will be comprises with the various issues which in turn has been faced by retail industries in UK market such as:

            What: the issues which are generally comprises with the reduction in the revenue generation of the firm as well as decrement in the sales volume (Alper and Goggin, 2017). However, in relation with the various operations and trade practices performed by firm is comprises with fetching the attention of consumers into operations as making effective changes into operational practices.

            Why: The issues arises due to rise in the consumers preferences to have convenience operations in the practices. An Online platform will be attractive and convenience to the consumers as to have the proper information regrading the trade practices in the market as well as rise in the sales volume of the business (Bauer and et.al., 2017).

            How: Increasing the online trading trend will be effective and helpful to the firm as to have risen in the income level and consumers satisfaction level (Graham, Hjorth and Lehdonvirta, 2017). It will be resolved as the professionals of Tesco will have appropriate implication of technical changes into operations.

Significance of study

            The study will be based on analysing various issues and the reasons behind the variations in revenue and sales of the firm. However, there will be effective analysis over the consumer preferences and the choices of making the informative collection of details (Entman and Usher, 2018). Tesco will have effective increment in profit and income which will be effective as to rise in the efficiency and generate the effective market demand. This research study will be assistive as it brings the clear analysis over operations of firm.

Time scale

            In relation with the activities which were being performed and studied by the researchers will be based on various tasks and the operations. However, it can be said that there will be requirement of 10 weeks of time and the several tasks which are listed below:

TASKS

1st Week

2nd Week

3rd Week

4th

Week

5th Week

6th

Week

7th Week

8th

Week

9th Week

10th Week

 

Aim & objectives of the study

 

 

 

 

 

 

 

 

 

 

Analysing literatures

 

 

 

 

 

 

 

 

 

 

Developing research methodology

 

 

 

 

 

 

 

 

 

 

Research proposal

 

 

 

 

 

 

 

 

 

 

Preparing questionnaire for data collection

 

 

 

 

 

 

 

 

 

 

Interpreting the recorded data

 

 

 

 

 

 

 

 

 

 

Analysing outcomes

 

 

 

 

 

 

 

 

 

 

Recommendations on the basis of analysis

 

 

 

 

 

 

 

 

 

 

Edition and final submission of report

 

 

 

 

 

 

 

 

 

 

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