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Unit 3 Sustainable Tourism Development Level 4 Y/508/0487 HND Business

Introduction

Sustainable tourism can be referred for forming a proper balance between among the economic, environmental and social culture tourism aspects and its development which has crucial role in the biodiversity convergence. This is often attempt to reduce their environmental influence and local culture in regard of making future generation accessible while involving to employment, conservation and income of ecosystem of locality of place. Tourism and travelling segment is drastically emerging in the competitive industry rapidly. There are numerous sectors which are continuously facing issues and changes due to different consequences emerged within the environment (Aldebert, Dang and Longhi, 2011). Qatar is a rich nation of Middle Ease which is promoting their tourism through supporting and hosting numerous sports practices and business programs. The report is associated with numerous stakeholder identification along with benefits and disadvantage of PPE, measurement methods, interactive planning structure and its significance, distinct stages of planning, tourist influence, conflict resolution etc. It will assess the planning rationale and different approaches utilised in tourism and travelling sector. On the other side, assignment will focus over requirement of planning along with evaluating current issues belonging to the tourism development planning that can resolve interest of well-being.

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Task 1

Analyses the features of Tourism Development planning at different levels

Tourism planning is a complicated process that follow numerous strategic level required to structure the modified plans and tactics in relation of operating business practices along with the objectives accomplishment to more specified destination. It involve global transportation service, movement and scheduling of travellers of country as well as working strategies along with promotional activities of nations. Qatar is focusing over the specific division levels and activities that are planned in specific manner which is discussed as below: 

International Level: Tourist management of team of Qatar are designing the activities at global level aiming over transportation facilities incurred in international marketing along with awareness of tour programs to ascertain tourist (Buckley, 2012). As per the tourism plan, different strategies of marketing are optimised or employed by organisation in relation of grabbing consumer attention to Qatar tourists. 

National Level: As per the strategic level of management, the nation need to structure different policies and program procedure linked with the tourism activities along with employing effective changes in the structure of organisation to compete their competitors with the purpose of dealing with specific target. Despite this, the referred country has to comply respected country's legislation while planning the national tourism activities. 

Regional Level: Whole team of Qatar utilise numerous marketing strategic and promotion activities at the regional level to facilitate traveller services linked to the intrinsic transport of country (Ashworth and Page, 2011).

Sub-regional Level: Traveller mostly prefer several distinct places in Qatar so the nation is accountable for fulfilling extreme duties of state to deliver and involve needed facilities while improving the plans.

Significance of interactive planning systems and processes in tourism developments in Qatar

Interactive tourism planning can be defined as the process i.e. utilised to design efficient structure linked to the suitable future and present development in the specific segment. Thus, this is essential for Qatar tourism evolution to aid in specific sector or area. Henceforth, the country has helped their tourism in regard of complaining their objectives of business and decrease different limitations and errors from existing tourism structure and framework of company. For efficient organisational planing, it is essential for enterprise to adopt numerous holistic principles that affirms recent situation that mus be update and development in relation of goals and target achievement in future. This is a constant process which never restrict the growth and path of goal achievement for future. It is paramount for the stakeholder of organisation to continuously notice the planned and create modification on the continuous basis. 

You may also like to read: Develop and Manage a Budget

Numerous components that needed effective communication is significant in the segment of tourism which are claimed as below:

  • Through analysing and investigating Qatar's extrinsic market through the help of market segmentation that enable direction toward groups and sub-groups according to the number of tourist.
  • One most paramount mechanism through which company can emphasise their brand recognition which can help in firm's diversification at international level.
  • It is most assisting to inform and aware in regard of tourism events or performing a project in extrinsic market.
  • Communication plan can be termed as the sold mechanism that is helpful for the emerged menace resolution along with suitable and clear for tourists in order to increase the benefits and market share.
  • It can help in effective strategic implementation of organisation on the grounds of market segmentation which can direct to the attainment of goals and target.
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