The report enables to understand the impact of digitization on the system of the organisation by improving administration, communication, storage and distribution. For this task to be undertaken includes:
- Secondary and primary research for determining the impact
- Identifying the methodologies for the research
- Timelines for conducting the research
Introduction
In modern era, there are various changes take place related to new technology in business world. It is highly essential to ensure that rate of work is minimised and consumers are provided with proper satisfaction. For an organisation it is essential to make profit which can be done through satisfying customers through delivering them products and services. Related to this, service user have many options from where they can easily gain information related to the customers requirements and deliver them services accordingly (Bhargave, Jadhav and Lahane, 2013).. There are various types of techniques which are applied by the company in respect to enhance the satisfaction level of customers. While making purchase some of the factors are considered by the firm such as price, quality, quantity etc. Therefore, improvement in technology help in driving customer satisfaction level. Digitizing is known as the major changes which take place in technology and help in leading all sectors. Firm understand the significance of digital technology and they emphasis on using them. However, adoption of new technology can minimis cost and time of productivity (Tanpure, Shidankar and Joshi, 2013). The present research is based on exploring the significance of digitalizing the kitchen system to enhance its productivity. It is identified that there are some issues which are faced by the Peace & Loaf restaurant and due to this reason, they are not able to perform in an effective manner. Employees productivity is getting hampered and reason for this is that kitchen is not digitalized. There are some improvements which is required to be made so that productivity can be improved.
Aim
To explore the significance of digitalizing the kitchen system to enhance its productivity- A study of Peace & Loaf restaurant
Objective
- To understand the importance of digitizing in Peace & Loaf restaurant.
- To identify different factors which help in increasing productivity
- To evaluate the impact of digitizing on the productivity of Peace & Loaf restaurant
- To recommend strategies for increasing productivity through the help of digitizing kitchen
Research questions
Q1. What is the importance of digitizing in Peace & Loaf restaurant?
Q2 What are the different factors which help in increasing productivity?
Q3. What is the impact of digitizing on productivity of Peace & Loaf restaurant?
Q4. What are the strategies for increasing productivity through the help of digitizing kitchen?
Literature review
Digitalization is known as the process through which information is converted from analog signals into digital format which can be understood by computer system or electronic device. According to the view of Cheong, Yeong and Yap, (2010) employees are important part of the organization. They make products and sale them in market (Cheong, Chiew and Yap, 2010). Along with this, they interact directly with customers. Therefore, at the time when customers are unable to perform in an effective manner then it leads to impact the business in negative manner. While working in business environment there are many types of issues which are faced by employees which lead to impact their performance and efficiency. Therefore, business should understand requirements of its employees and fulfill them, so that they can work effectively and efficiently. In restaurant, while season times workers are provided different types of work which is required to be perform within the provided time. Regarding this, it is essential to implement new technologies which lead to enable rate of work which are provided to them. Chen, Lin and Yen, (2011) argued that firm used new technologies so that employee’s workload can be minimized and quality of products and services can be enhanced. There are various types of benefits which restaurant can gain when they make use of digitalization. Therefore, there are many types of benefits which restaurant get while using digitization of technology. Here below are some importance.
Improve performance level: According to the view of Lessel, Böhmer and Krüger, (2012) there are different reason which are determined due to which employee’s face issues while working in an effective manner. It is important to solve issues on time because increase in it can lead to affect the productivity of company. One of the main reason is the lack of understanding and proper training which is provided to employees. There are many employees who do not know the way of using new technology and it lead to hamper the work (Chang and Chen, 2012). However, digitalisation of new technology can easily reduce the work load and improves the performance level of each employees.
Reduction in manual effort
There are most of the work which is done with the tools and techniques which help in minimising the rate of performance of each employee. Various types of dishes which is served to employees and for all of it there should ne machineries when they are digitalisation (Kashima, Matsumoto and Ishii, 2010). It lead to make favourable enough to minimise the amount of work which is carried out by workers. For instance, to make dishes 4 employees help is required and with the use of digitalisation the man power involvement can be minimised upto two.
According to the view of Sun and Song, (2010). there are various types of strategies which can be applied by the restaurant which help them in improving the productivity. Here below are provided some factors which assist in improving productivity.
Training and development: As per the view of customers Shimamura, Kaihara and Takenaka, (2012), employees are important for companies as they make innovative products and present them in front of customers. It is important to provide them training and development facility so that their skills and knowledge can be improved and they can work in an effective manner.
Understanding customer requirements: With the changes of times customers requirement also get changed. It is important for management to understand them make products accordingly. In relation to this research need to be conducted so that customers requirement can be determined.
Asan, Nordin and Shariff, (2014) state that through digitizing the kitchen company can easily improve its productivity and enhance the satisfaction level of its customers. It assists in reducing the work load of employees and they can perform in more effective manner for the firm. There are many researchers who have conducted research on impact of digitalisation of technology in the firm. From many research it is clearly indicated that company can effectively use new technologies in respect to improve its productivity and profitability. Hence, the research justifies the need of introducing new technologies within the firm.
Gap in the literature
The sampling of the literature lead to presents some of the suggestion of a gap in the published academic literature on the impact of digitalization on the firm and its performance. New technology not only improve the productivity of the firm but it also leads to save cost and time. It makes easier for customers to receive their products and services on time without any delay. Apart
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