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Management and Operations of Apple Inc

University: Kensington College of Business London

  • Unit No: 4
  • Level: Undergraduate/College
  • Pages 9 / Words 2250
  • Paper Type: Assignment
  • Course Code: MKT340
  • Downloads: 3
Question :

Managing operations is an important activity of an organization as it helps in minimising overall business cost by utilising resources in an efficient manner. The purpose of this unit to assist learner to gain knowledge about the importance of management and operations along with its contribution towards growth and success of an organization. Here are Learning Outcomes which must needed to address:

  • Compare role of a leader and function of manager in context of Apple Inc.
  • Identify the role of leader and manager in different situational context.
  • Examine the importance of role of leaders and managers in operating functions of Apple Inc.
  • Determine the knowledge of relationship between leadership and management in contemporary business environment.
Answer :
Organization Selected : Apple Inc


Management and operations is the important method and process which can manage all resources and function in effective and efficient manner (Management and Operation, 2018). Thus activities and tasks can run in proper manner and firm can run smoothly. Thus company can coordinate and cooperate with functions in each departments. Thus firm can earn ore revenues. Report explains about the Apple which is a online retail firm (Bahmani-Firouzi and Azizipanah-Abarghooee, 2014). It was located in U.K. Assignment describes about the difference between leader and manager. It also explains about the role and functions of leader and manager in various situations. Various role of leader and manager in operation function in company. It also describes about relationship between leader and manager in business environment.


P.1 Definition and comparison of leader and manager

Leader is the person who encourages and supports all staff members so that they can perform all tasks in an effective and efficient manner.

Manager is the person who create various strategies and effective policies for the company.

Role of leader:

Gives correct direction: Leader give correct direction is provided to all staff members so that they can perform all activities and operation in an effective and efficient manner. Due to this all activities can run smoothly and properly. For example leader of Apple give correct direction to workers s that the can perform tasks related to finance section of company. Thus all activities in Apple can run smoothly and successfully.

Identify the qualities: Leader identifies all qualities in all persons so that they can motivate staff members and this helps in improving the performance of each workers (Burke, 2013). For example leader can determine the good qualities such as coordination, passion and zeal in every employee. Thus they can motivate and guide workers of Apple is that they can easily complete activities in minimum time. Hence Apple can run all activities and operations in proper manner. It leads to growth and development of Apple.

Role of managers: Managers can play a unique and distinct role in the company. They are described below:

Execution of policies: Manager creates various effective and efficient policies so that firm can run successfully. Thus as a result they can easily perform all activities. For example manager create effective and efficiently policies so that they can improve the quality of products in Total quality management and thus they can easily satisfy all customers. Thus Apple earns more profits.

Monitoring: In this step company evaluate all activities and tasks which can be performed in company. For example manager evaluates activities and operations in company so that department can function in an effective and efficient manner (Handschin and Petroianu, 2012). They can change the methods and processes so that activities and processes can be run successfully and smoothly. Thus they can perform tasks in an effective and efficient manner.

Creating of effective strategies: Creative and unique strategies are created by manager so that they can handle activities in Apple carefully. For example manager of Apple can create various effective and efficient strategies so that they can motivate all staff members in effective manner. This results in effective and efficient management of activities and it results in success of Apple.

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Characteristics of leader

Motivate: They motivate all staff m embers so that they can give good results. This results in earning of more revenues.

Supports employees: They tried to support all workers so that they can give good results.

Characteristics of manager

Creates effective strategies: Manager create effective strategies so that organization can run in an effective and efficient manner.

Implementing policies: They can easily implement policies so that they can give best outcomes. Thus form can earn profits.

Difference between leader and manager

Leader Manager
Leader is the person who guide and supports all staff members so that they can handle all activities in effective manner. Manager is individual who creates effective policies and strategies for firm.
Leader think for future plans and policies Managers think for short period of time

M.1 Difference between leader and manager

Leader Manager
Leader is person who can create good relationship with all staff members so that they can give good results. Manager is the person who create systems and processes.
Leader are innovative in nature and creates new plans and policies. Managers perform changes in existing plans and policies so that they can create effective policies.

Take help from this sample: Operations and Service of Entrepreneurial Venture

D.1 Scope, development and growth of entrepreneurial ventures

Scope: There are various types of ventures such as scalable, social and small scale business. They have different objectives. Scalable sets vision and objectives for the organization. Small scalable has less funds and thus it run on small level. Social entrepreneurs perform all activities towards society.

Growth and development: These ventures are created so that they can perform activities in proper manner. This helps the firm to earn more revenues and to perform activities which benefits the society.

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P4 Key approaches to operations management and the role of leaders as well as managers

There are different sorts of approaches that prevails for the purpose of operation management, Apple is a big company and does not need any sort of introduction. The company is having a huge size of operation and thus right kind of strategies are needed for the purpose of managing those operations in the longer run . The company is having large number of suppliers which allow it to expand its business easily (Moghaddam, Seifi and Niknam, 2012).ey mo The company is carrying a huge reputation and brand image and thus it is essential that company maintains the same through right kind of operations management. The various approaches of operation management that are being used by Apple.

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