The aim of this unit is to improve knowledge and understanding on types of business which exist in the market. The size, scope and the manner in which they operate with be examined.
- Explanation of different types, scope and size of organisations.
- Show the inter-relationship between various organisational function and how they link to organisational structure.
- Identify the positive and negative influence/impact of external environment factors on operations of Marks & Spencer.
- Determination of internal strengths and weaknesses and their inter-relationship with external macro factors.
INTRODUCTION
Business environment consider important role in the business which influence many operations and functions as well. In this regard, internal and external environment mainly create impact and important role to handle wide range of activities (Frösén, Jaakkola and Tikkanen, 2016). It helps to increase efficiency and effectiveness as well. In order to work with the macro and micro environmental factors, there are different activities consider important role in the company. In this context, present report based on the Marks and Spencer which is private sector business and deals in different kinds of supermarket activities and outcomes. Furthermore, there are some other businesses explained with their functions and scope in the market. In order to focus on the present report, it determines different kinds of business and their scope to develop effectiveness in the market. Furthermore, it includes size and market structure that helps to attain desired results in the enterprise.
PART 1
a) Purpose of private, public and voluntary organisation with their legal structure
In order to determines success and desired results, in UK, there are different types of business exist that work to develop their profits and revenue in systematic manner. In this regard, every business set their own aims and purpose that help to attain more profits and revenue in systematic manner. With this regard, following are different businesses explained with their purpose and legal structure:
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Private sector business: In respect to determines more creative results and outcomes, private sector business work to earning more money so that their main purpose is to increase profits. They invest their money with stakeholders and investors as well. It help to attain more desired results. It assists to handle operations and better management with gained more revenue. As results, they continuously promote their services and products to gain more customer satisfaction (Savrul, Incekara and Sener, 2014). They consider their operations in term of retail, manufacturing, etc. For instance, Marks and Spencer.
Public sector business: This firm consider their operations and functions for well-being outcomes of the people. In this aspect, better outcomes will be gained for society and support from government to take major consideration in systematic manner. It involve proper use of resources and maintain quality of services to focus on the effective functioning. Their main aims and purpose is to create wellbeing of the people to gain more systematic outcomes and results at workplace (Frösén, Jaakkola and Tikkanen, 2016). For instance, NHS.
Voluntary sector business: Voluntary business are work for specific goals and purpose so that effective results and outcomes will be develop to attain more systematic results. With the help of the vast operations and functions, they are working for betterment of the society which help to attain more desired results in the business. They are getting functional resources from volunteers so that effectiveness and outcomes develop with their part. It is not governed and controlled by government. They are only taking consideration independently to attract customers. Their main purpose is to fulfil particular purpose. After completing purpose, they are break the whole group (Cavusgil, Knight and Rose, 2014). It will help to maintain effectiveness at workplace. For instance, Oxflam UK.
b) Size and scope of M&S and one other enterprise from public and voluntary sector
There are different kinds of the business operate their functions and operations as per the basis of scope and size. It assists to develop effectiveness and better functioning to handle outcomes in systematic manner. Different size that operating by the business with scope are explained here:
Private organisation: In the private sector of businesses, there are different types of stakeholders working to make effective results. They determine more liabilities in terms of shares. Therefore, functions and operations consider to make effective functioning and enhance target market as well (Schaltegger, Hansen and Lüdeke-Freund, 2016). Main âobjective is to develop more profit and revenue with developing effectiveness as well. Private business develop their part to attain desire results and accomplish goals and objectives as well. Therefore, they can also expand their functions and operations in new areas.
Public organisation: Public sector business consider several kinds of performances to deliver products and services to consider welfare of community. With this regard, all types of enterprises working with follow rules and regulations that are set by country’s government. Therefore, it assists to focus on the innovations and attain desired results as well. These kinds of enterprises consider their operations in different sector business such as educational system, social businesses, etc. (Savrul, Incekara and Sener, 2014). They all follow vertical structure which help to maintain effective communication in the international areas of the world. This is because, with consider proper communication, they are able to make effective position and results with business goals. They are also frame some guidelines so that performances will be expand in systematic manner.
Voluntary organisation: Voluntary sector businesses are also play major role to operate systematic functions and operations. In this regard, it is important to set aims, scope and size that assist to maintain cooperation in the market. Community and organisation need to consider their part to focus on the organisation and team members that are using voluntary activities to promote their systematic results (Cavusgil, Knight and Rose, 2014).
c) Relationship between various functions in M&S to achieve their organisational mission and objectives
In Marks and Spencer, there are several functions and operations exist that assists to develop effective results in the business environment. In this way, effectiveness will be develop through consider different operations and functions to perform and interrelate several activities. Following are different functions explained with the organisational structure:
Design and production department: In respect to operate successfully in the market, it is essential to focus on the design and activities as well. It will assists to develop target market and attain more significant results as well. With the help of the more customer attraction and accomplishment of mission and vision, the selected business creates proper targets and innovations in the business. It is the best way to Marks and Spencer to consider relevant aims and objectives.
Finance department: Finance department of the chosen business consider several activities and functions that help to maintain creativity. In this aspect, money has been arranged to invest it in the market and attain more desired results as well. All the departments carry different activities so that finance department need to look for the attain effective results at workplace. Within the Marks and Spencer, it is important to arrange proper fund to maintain effectiveness (Savrul, Incekara and Sener, 2014).
Sales and marketing department: Sales and marketing department of the Marks and Spencer also play important role. In this way, several activities and tasks has been promoted to focus on the innovations and creativity.
PART 2
a) Positive and negative impact of the macro environment on the business operations in M&S
Marks and Spencer is one of the largest British retailer which has more than 800 stores in more than 30 nations. They are continuously developed and increase functions and operations in different nations with innovative features and characteristics. Mainly they deal in UK to ascertained more profits and revenue with the creative functions (Frösén, Jaakkola and Tikkanen, 2016). In this way, present PESTLE analysis consider positive and negative impact on the business operations and effectiveness.
Political factors: Government of India consider several rules and regulations that are essentially followed by Marks and Spencer. This is because, it creates positive impact on the environment because it helps to maintain hazards identifications, risk assessment, health and safety, etc. The chosen company never ignore any regulations. Furthermore, they are also negative impact by the regulations. This is because, company need to make changes as per the government requirements (Grayson and Hodges, 2017).
Economic factors: Furthermore, economic elements are also created impact on the business environment in term of consider different regulations and policies. Marks and Spencer never spare cash to spend on luxury items so that it is closely related with the cut of jobs around 70000. The company also introduced several functions and operations with creativity so that they need to promote more profits and revenue in the target market. In the UK, there is unemployment rate increasing so that it is essential to look towards the new functions and operations that assists to pay minimum wages with proper budget program. It develop successful results in the market easily (Wheelen, Hunger and Bamford, 2017).
Social factors: In recent trends, customer awareness continuously increasing in the market. Therefore, Marks and Spencer need to concentrate on the benefits that could be deliver to customers and attain desired results as well. It will help to focus on maintaining effectiveness and deliver products and services as per the customer needs and demand. In addition to this, as per market trends activities must be consider so that business able to develop their operations and functions in systematic manner. There is wide competition exist in the market because different business provide same products at different cost. Therefore, it is essential to consider effectiveness with the innovations and effectiveness to attain desired results at workplace. When the chosen business deal with the marketing trends and customer demand, they are able to maintain their profitability and effectiveness in systematic manner (Schaltegger, Hansen and Lüdeke-Freund, 2016).
Technological factors: Technological tools and techniques helps to maintain advance results and outcomes in the business. In this way, they develop more significant advantages to cope up with the desired results and maintain effectiveness at workplace. With the help of the implementing social media and other effective tools, the chosen business able to deliver more creative results in the market. It will assists to focus on the development of business goals and objectives as well. It is the best way to maintain profitability and attain more desired results in the market (Caiazza, Shimizu and Yoshikawa, 2017).
Legal factors: Marks and Spencer is well known about the several rules, regulations, policies that frame by government. In this way, it is important to focus on the effective functioning that assists to look towards the different consequences. In this way, it is also important to develop positive advantages at workplace. As results, business create well being for their society and attain more relevant outcomes. Different laws has been consider to maintain health, safety, security, etc. (Khan and Quaddus, 2015).
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