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Requirement of Communication Skill

University: UK College of Business and Computing

  • Unit No: 14
  • Level: Undergraduate/College
  • Pages: 3 / Words 705
  • Paper Type: Assignment
  • Course Code: D/508/9669
  • Downloads: 546
Question :

The scenario of this report determines the requirement of communication skill within an organisation in order to developing positive relationship with target customers. In this regard, an analysis can consider:

  • Identify the requirement of communication in a business by considering models, systems and methods relevant to this.
  • Analyze the role of oral communication in business context by considering role play activities.
  • Evaluate the appropriateness of written communication in a business context.

Answer :
Organization Selected : IKEA


Communication is considered as a process that is used for interacting one and other person with the help of verbal or non-verbal method. Further, this process help a business entity in maintaining a good relation with other companies as well so that they can agree with the agreement that can give maximum profits in terms of both the firms (Kurtz, Draper and Silverman, 2016). In this report, the researcher will discuss about the different kind of communication model that can assist company in maintaining a better understanding. Other than this, various types of communication theories are also explained so as to make the entire process of interaction more effective. Lastly, types of communication with the help of writing is mentioned for example: CV, mails and letter writing.


Oral communication

Oral communication is considered as one of the basic method for communication with one another. This is done with the help of exchange of words that are understandable in a better manner (Certo, 2018). It is a method that is used in meetings, seminars, conferences etc., further below a conversation is mentioned below in order to understand it in a better manner.

Interviewer as a customer: What kind of a service your company has provided I am very disappointed with this.

I as a Sales persons: I am sorry for the inconvenience happened to you give me some time I will find a better solution for the same.

Customer: what for the next time, I will not purchase any kind of products form your company.

Sales person: Sir, I know that we have created a mistake actually the reason behind this is that all the data of delivering was misplaced and mixed with one another so, our delivering process gets hampered.

Customers: Whatever I don't care.

Sales person: Sir, I apologies for the inconvenience happened to you, so please apologies for that but I will make sure that your product are delivered to you in quick time.

Customers: Okay I accept that but for the next time this will not be acceptable.

Sales person: Thank you Sir, for further queries please allow to clear all your clarification. It was nice taking with you.


1. A Letter

XYZ company,

27th Avenues, Elizabeth street, London.

United Kingdom

Advertisement that was given in the newspaper I get to know about the job vacancy that was available in your company. In my qualification I have done Master in Business Administration in Sales and Marketing. Along with this, I have an experience of 5 years in the same field.

Yours Sincerely,



Curriculum Vitae (CV)

Name: Kelvin Smith

Address: 75th Avenue, London Street, United Kingdom.

Contact number: 8579542548

Email Id: kelvin586@yahoo.com

Career objectives: to work with a renowned company for increasing my knowledge and improving growth in future.


MBA (Master in Business Administration) in Sales and Marketing


6 year experience in Marking department

Personal skills:

Effective communication skills

Capable in problem skills

Have Leadership skills and management skills

Capable of decision making


I hear by declare information that are provided are true to my concern.


Date:- 14th June 2018




Subject:- For the purpose of interview

Dear Mr. / Ms.

This mail is to inform you that you have been selected for the job as your profile is matching the respective profile. All the skills and knowledge that you are acquiring is up to the mark that are appropriate for the job profile.


Kelvin Smith

Mobile no:

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