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Importance of Digitising in Bill’s Brighton Restaurant

University: Regent College London

  • Unit No: 9
  • Level: Undergraduate/College
  • Pages 20 / Words 5000
  • Paper Type: Minor Case Study
  • Course Code: BMA547
  • Downloads: 67
Question :

The scenario in this report is providing implications of digital technology on Bill’s Brighton restaurant.

  • Preparation of research proposal along with primary and secondary research for Bill’s Brighton restaurant.
  • Analysis of relevant data using an analytical tool for Bill’s Brighton restaurant.
  • Communication of various output to numerous stakeholders of Bill’s Brighton restaurant.
  • Reflection drawn on application of research methodology and concepts for Bill’s Brighton restaurant.
Answer :
Organization Selected : Bill’s Brighton Restaurant


To explore the effectiveness of digitalising the kitchen system to enhance productivity of restaurant- A study on Bill’s Brighton restaurant

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P1 Background of study

In modern era, there are various changes take place in context to technology. In an organisation, it is essential to ensure employee’s productivity can be improved and they can deliver quality products and services to customers (Bhargave, Jadhav and Lahane, 2013). One of the main aim of the firm is to focus on enhancing sales and making profit in respect to gain competitive advantages. Therefore, firms can adopt new technologies that assist them in enhancing productivity and sustaining for long time. There are various strategies that are adopted by the firm which help them in grabbing attention of customers. With respect to this, different factors which can be considered by companies are quality, price and quantity. Therefore, it can be stated that adopting new technologies can assist company in improving quality of product, services etc. The present research is focused on the effectiveness of digitising the kitchen system to enhance productivity of Bill’s Brighton restaurant. The cited firm is required to enhance productivity so that it can deliver quality products to its customers on time. Thus, Bill’s Brighton restaurant needs to understand importance of digitising kitchen system before implementing within the firm. It assists them in successful implementation of new technologies and gain benefits from them (Tanpure, Shidankar and Joshi, 2013). The present research will provide in-depth knowledge related to the new technologies and the way can support company to make improvement in their day to day operations.

Research aims and objectives

Aim: To explore the effectiveness of digitising the kitchen system to enhance productivity of restaurant- A study on Bill’s Brighton

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