Measures to Improve Service Quality for Customer Satisfaction
Most of the companies engaged in service businesses are making their best efforts in order to improve their service quality with a view to satisfy their customers, especially in regards with the retail catering industry.
Suppose yourself as the manager of a company and prepare an assignment giving all the measures you will give to improve the service quality of your company.
As a business owner of a mid-sized industrial control reseller, you are trying to understand your customers over time in order to coordinate a large marketing campaign. Your business has collected disparate data sets from different OLTP sources each week over three years. Each contain the quantities sold, revenue, and cost:
For multiple products: valves, level controls, gaskets, fittings
From multiple locations in different cities, states/provinces, and countries (US, Canada, Mexico)
Imagine you work for a successful marketing firm in the City and your firm has been approached by a well-known celebrity seeking help with developing a successful brand. The client has posed a series of questions which you have been asked to answer in an informal report that is fully referenced.
LO1: Demonstrate an understanding of how a brand is built and managed over time.
LO2: Analyse how brands are organised in portfolios and how brand hierarchies are built...ReadMore
Task – Case problem
You work for a large city based organisation (choose any organisation) which is looking to prepare its staff for future leadership and management roles. You have been tasked to come up with a report on adopting a Leadership and Management Development programme. They require more background to the exact difference between what the experts term ‘Leadership’ and ‘Management’. They would also like to see your recommendations on what you feel about...ReadMore
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