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Internal Environment Analysis for Strategic Planning

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Strategic marketing requires a high level of skills, critical consciousness of the current issues and challenges and capability to react towards fast-changing markets.
As we understand it is important to work on planning your strategy for spreading the business, in your strategy planning assignment write the approaches for the internal evaluation of an organization. It must include the following points: 

  1. What Is Internal Environment?
  2. What Is the Approach Used?

Do not miss to add references to your work. Also, support the writing with a small PPT that reflects the concepts used. 

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