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Business Strategic Management Plan by Sainsbury

University: Queen Mary University of London

  • Unit No: 2
  • Level: Post Graduate/University
  • Pages: 2 / Words 623
  • Paper Type: Assignment
  • Course Code: BO1BSRE301
  • Downloads: 387
Brief :
Organization Selected : Sainsbury

Learning outcomes

LO1 Examine the impact and influence of macro environment has on Sainsbury and its related strategies.

LO2 Inspect Sainsbury internal environment and capabilities.

LO3 Estimate and use the results of evaluation by using Porters Five Forces Model in marketplace.

LO4 Use different model, theories and concepts to work with the understanding and interpretation of strategic directions available for Sainsbury.

Scenario

You are appointed as assistant of strategy team of Sainsbury.

You are required to make an analysis of environment and strategic growth management plan by using internal and external tools.

Activity

Part A: make an internal and external analysis that provides an idea for strategic planning.

  • PESTLE and Porters five forces model to determine opportunities and threats.
  • Assessment of Sainsbury capabilities to determine their strength and weakness.
  • SWOT analysis

Part B: Incorporate a strategic plan based on internal and external environment analysis.

  • Differentiate different strategic directions available to Sainsbury.
  • Review and analyse the appropriate growth strategy for Sainsbury.
  • Make a strategic management plan supported by strategic directions, objectives and tactical actions.  

Word count 2000 words.

Learning outcomes and Assessment criteria

Pass

Merit

Distinction

LO1. Examine the impact and influence of macro environment has on Sainsbury and its related strategies.

D1 Interpretation and analytics of the information and data by using environmental and competitive analysis to make a valid strategic directions, objectives and tactical actions.

P1 Discuss different framework and analyse the impact of macro environment on Sainsbury and its strategies.

M1 Analytical review of macro environment to make strategic management decisions.

LO2. Inspect Sainsbury internal environment and capabilities.

P2 Assess all internal environment and capabilities of Sainsbury using different frameworks.

M2 Analytical review of internal environment to discuss strength and weaknesses of organisation internal capabilities, structure and skill sets.

LO3.Estimate and use the results of evaluation by using Porters Five Forces Model in marketplace.

P3 Use Porter's five forces model to analyse the competitive forces of a particular marketplace of Sainsbury.

M3 Discuss relevant strategies to improve competitive edge and market position in accordance with the objectives.

LO4.Use different model, theories and concepts to work with the understanding and interpretation of strategic directions available for Sainsbury.

P4 Make Use of different range of theories, concepts and models to make a strategic planning in Sainsbury.  

M4 Make a strategic management plan that has tangible and tactical strategic objectives.

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